All the guff about Kodak

Details: Published on Tuesday, 24 January 2012 04:16; Written by Neal

In recent news you've already heard, Kodak has filed for Chapter 11, which is such that the company must now re-organise in order to stay afloat. There have been a lot of doom and gloom type posts floating around the internet based on this filing along. The media doesn't help with their barrage of misinformation.

Kodak doesn't need to go out of business and providing they can reorganise into a leaner and more profitable company then the future could be just as bright for this once-giant. Many other big names have been through a chapter 11 and come out on top, Many large airline and automotive companies have done this in order to dodge a bullet and survive another day and many of them are very strong companies today.

One might worry that the film division would get sold off or scrapped altogether, this is not the case and is stated in an interview with Kodaks director of marketing and PR. You can read some more information from the British Journal of Photography >> HERE

Further information about Kodak filing for chapter 11 can be found at their new website http://www.kodaktransforms.com/

i for one am not too worried, this sort of thing happens all the time and I am confident in the depth of the film and photography industries there is enough profit for Kodak to go on making some of the best films that we have around today such as the new Portra 400 - Ektar 100 and the amazing black and white films on offer.

This shot of new growth after a fire taken on Kodak Ektar 100 might help to signify something new growing out of the ashes of the old and poorly managed Kodak.